Walmart’s $100 Birkin bag lookalike is sold out — here’s why everyone wants one

The iconic Birkin bag, debuted by French fashion house Hermès in 1984, has long been a symbol of luxury and exclusivity. Named after actress and singer Jane Birkin, the bag is handmade and produced in limited numbers due to its high price. Depending on its model and condition, a genuine Birkin bag can sell anywhere from $18,000 to $225,000 on resale platforms such as Wrist Aficionado, cementing its status as a coveted fashion accessory for the wealthy elite.

However, a new twist has emerged in the world of luxury fashion as a convincing dupe of the Birkin bag has gone viral. Available at Walmart.com for under $100, the lookalike leather bag has garnered significant attention, especially among fashion enthusiasts who admire the style of the Birkin but can’t afford the authentic version.

Despite the stark contrast in price, the dupe is said to look similar to the luxurious original, making for a much more budget-friendly option for those who want the high-end aesthetic.

The viral success of this affordable alternative has ignited an ongoing debate online as shoppers flock to Walmart to secure their own version of the bag. Unfortunately, due to high demand, lookalike bags are currently sold out, but eager buyers can check back on the retailer’s website in hopes of restocking.

The incident highlights the growing trend of “dupe” culture in the fashion industry, with consumers increasingly seeking low-cost alternatives to high-end designer items.

As fashion enthusiasts continue to debate the merits of designer dupes over original jewelry, it’s clear that the market for affordable alternatives to high-end luxury items is growing rapidly. Whether the viral Birkin bag dupe will remain a fleeting trend or become a fixture in the fashion world remains to be seen.