Honey browser extension accused of cheating influencers and misleading users amid controversy

The Honey browser extension, a tool widely promoted by social media influencers to find discounts, is facing allegations of deceptive practices. YouTuber MegaLag claimed in a recent video that PayPal-owned Honey selectively displays discount codes at checkout, prioritizing those that benefit its business partners over better deals available to users.

MegaLag explained that Honey sometimes shows smaller discounts, such as 5% off, even when more significant savings, such as 30%, are available. This practice allegedly occurs because Honey partners with companies that dictate which codes are promoted, potentially costing consumers money. He further argued that these actions contradict the extension’s promise to automatically provide the best offers.

The accusations extend to how Honey influences influencers. MegaLag claimed that the extension reattributes sales made through affiliate links, ensuring that Honey, not the influencers, receives credit for the sales. This denies influencers the commissions they would typically earn for driving purchases, undermining their revenue streams.

These revelations sparked a backlash on social media. Users on X, formerly known as Twitter, criticized Honey for what they perceive as predatory behavior. One user warned: “If you use the Honey browser extension, remove it. This is predatory and bad for customers, brands and content creators.” Another highlighted previous security concerns Amazon had raised about Honey, saying: “Now this video from MegaLag shows in detail how Honey outright steals commissions from YouTubers.”

Honey and PayPal have yet to comment on these allegations. The controversy has raised concerns about the transparency of browser extensions and their impact on both consumers and content creators. This case serves as a reminder to consumers to be wary when using browser tools that claim to improve their shopping experience.