Netflix releases trailer for Dallas Cowboys, Jerry Jones docuseries

Netflix released the first trailer for the new Jerry Jones Dallas Cowboys docuseries America’s Team: The Gambler and His Cowboys. The streaming service will release the new series next year.

America’s Team: The Gambler and His Cowboys will take a look at the Cowboys and Jerry Jones’ impact on the NFL. The documentary explores a “decade-plus journey, led by Jones’ fearless business moves, that revolutionized global sports and resulted in three NFL titles.”

Jerry Jones was interviewed for the documentaries along with Troy Aikman, Michael Irwin, Jimmy Johnson, Barry Switzer and Deion Sanders. Other notable figures featured in the 10-episode series include former President George W. Bush and Nike co-founder Phil Knight.

In 2023, Puck.news reported that Netflix planned to pay $50 million for the rights to air the documentaries centered around Jerry Jones. At the time, Netflix was bidding against Amazon and ESPN.

Despite the struggles the Cowboys have had this year, they became a successful franchise when Jones bought the team in 1989. The Cowboys won the Super Bowl in the 1992, 1993 and 1995 seasons, and Jones was named NFL Executive of the Year in 2014 .Due to his success as an owner, Jones was selected to the Pro Bowl Football Hall of Fame in 2017.

“It’s the inclusion factor, being in such a limited group,” Jones said in a 2017 interview about being in the Hall of Fame. “This NFL spans so many generations, so many years. It’s just being included in what the Hall of Fame is all about. The best thing I’ve done so far is go to this Ray Nitschke luncheon (today) with all the returning Hall of Famers. Listening to the players I’ve featured, it was really an emotional thing. It just reminded me of what happens with this game. You bond more with your relationships, than you do in any other discipline I’ve ever been in, business or anything. For me, (it’s) religion.”