‘A Sudden Case Of Christmas’ Starring Danny DeVito, Andie MacDowell Makes Big Sales Including UK-Ireland, Middle East At Saudi Arabia Red Sea International Film Festival (Exclusive)

Festive comedy A sudden case of Christmas has secured key sales ahead of its Red Sea premiere in the International Spectacular on Wednesday 11 December.

The film has been sold for the sales company VMI Worldwide to the Middle East (Phoenicia Pictures), UK-Ireland (Signature), Portugal (Lusomundo), China airlines (Century Carnival Movie), India, Pakistan and airlines except China (PictureWorks), Eastern Europe excl. Poland (Prorom Media-Trade), Greece and Cyprus (Spentzos) and CIS (VolgaFilm).

A sudden case Of Christmas stars Danny DeVito, his daughter Lucy DeVito, Andie MacDowell and Wilmer Valderrama in the story of an American family in Italy in August celebrating one last Christmas before the parents separate.

“It’s a distinct choice to show a Christmas film at a festival in Saudi Arabia, but that’s what makes our industry and this festival so great,” said Ameer Fawaz, CEO of Middle East distributor Phenicia, which negotiated the film’s festival slot.

The company will release the film theatrically in the region on December 19, followed by a digital rollout. “I feel very good about the wide release and perception of the film as it is a wholesome family film which can be enjoyed by all ages,” said Fawaz. “Danny DeVito and Andie MacDowell’s performances are second to none. The Red Sea has been very welcoming to a film that highlights Western customs, to show unity.”

“The film has resonated with buyers, thanks to its heartwarming narrative and universal holiday appeal,” said Julie Paquit, director of sales at VMI Worldwide.

The film is produced by Stefano Bethlen and Guglielmo Marchetti for Italy’s Notorious Pictures and Nik Bower for the UK’s Riverstone Pictures.