‘Sonic the Hedgehog 3’ has shot to beat ‘Mufasa’

As if the big one Moana 2 box office news wasn’t enough Wednesday morning, Disney’s Barry Jenkins directed The Lion King prequel Mufasa and the Paramounts Sonic the Hedgehog 3 has hit three weeks of tracking.

At the moment the hedgehog is trying to run from the lion, $55 million+ to $50 millionbut keep in mind that Disney hasn’t screamed out of it Mufasa campaign yet. It will happen on December 2, although trailers will be in front of a host of family eyeballs this week Moana 2. Mufasa have also had three trailers out and a teaser for tickets for sale, contra Sonic‘s two.

right now, Sonyac the hedgehog 3 is best Mufasa in first choice, 11 to 7 for a general audience. Sonic 3 had a big drop in the second trailer on Monday that trended all day. Mufasa is in front Sonic 350 to 47, in interest.

The appeal to Sonic 3 has is in its third round is the fan-fave casting of Keanu Reeves as Shadow, not to mention double Jim Carreys in the roles of the villain Robotnik and his grandfather. Ben Schwartz and Idris Elba also return as Sonic and Knuckles in the popular Sega video game feature.

Mind you, it doesn’t matter who wins, just another great moment of all boats rising above the Christmas box office after what’s expected to be a record-breaking Thanksgiving stretch, surpassing 2018’s 315.6 million. USD total in five days. Ultimately, it’s all about the Christmas multiple, which can be as high as 5x-5.5x for family titles that open before the holidays. Although estimated for Sonic 3 is below the previous rates Sonic the Hedgehog ($58 million) and Sonic the Hedgehog 2 ($72.1M), tracking is hot on this threequel. Audiences don’t really go to the movies until Christmas Day, which falls on a Wednesday this year. Interest among teenage girls is equal to teenage boys aged 17-34 with a high 16% unsupported and 51% definite interest. Threequel is big with mothers and both girls and boys.

Although these openings are not at the level of a Star Wars, Avatar or Spider-Man: No Way Homethey are better than last christmas openings of Wonka ($39 million) and Aquaman and the Lost Kingdom ($27.6 million). You’d never think that last year’s Christmas week would do well at the box office, but it did, earning $280 million. per Box Office Mojo. It was ahead of 2022’s Christmas week that had Avatar: The Way of Waterwith that frame earning $246.4M. Last year, only 4% discount from Christmas week 2021 was also led by Spider-Man: No Way Home.