The Christian Dior Parfums Holiday Tree lights up in the 2024 Distillery Winter Village, kicking off Canada’s holiday season

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Toronto, Nov. 13, 2024 (GLOBE NEWSWIRE) — This evening at The Distillery Historic District in Toronto, over 6,000 Christmas cheer-filled attendees descended to help Santa light the Christian Dior Parfums 2024 Christmas tree, marking the official start of The distillery’s winter village. Considered Canada’s top holiday market, The Distillery Winter Village expects one million visitors from around the world this season.

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The majestic 55-foot silver fir tree is the must-see holiday tree in Toronto this holiday season. Featuring the golden holiday motif created for Dior by Italian artist Pietro Ruffo, the design transports viewers to a myriad of lights and a glowing sun star masterpiece. With more than 70,000 dazzling lights and 1,000 customized 3D Dior fragrance bottle decorations and ornaments, the installation is an invitation to rejoice in a magical, never-ending winter. It is estimated that more than 4,000 hours of dedicated craftsmanship went into designing this tree.

“We are thrilled to welcome visitors back to Toronto’s premier outdoor holiday market, The Distillery Winter Village,” said Rik Ocvirk, Vice President of The Distillery Restaurants Corp. and director of experiences and events. “From the breathtaking, picture-perfect Christmas tree to whimsical experiences that celebrate our collective holiday spirit, over 50 seasonal vendor booths, including dozens of food options and holiday-themed outdoor bars, this year’s event is all about making memories and moments you can” not find elsewhere.”

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Running daily through January 5, 2025, visitors can shop for everyone on their list, enjoy delicious market fare, meet Santa and his merry elves, enjoy a sing-along, and explore exciting new holiday-themed photo ops.

People are encouraged to take public transport, carpool or cycle/walk to The Distillery Winter Village as parking is extremely limited due to construction and development in the area. For details, see here.

2024 event highlights
A Taylor-Made Christmas – With Taylor Swift in Toronto for her Eras Tour, The Distillery Winter Village has created a “Taylor-Made Holiday Hunt (Distillery’s Version)” where fans can participate in a seven-stop QR code scavenger hunt and catch a friendship bracelet. Decode the secret message along the way for a chance to win a Taylor-Made Holiday gift pack. This experience begins at the information booth at Mill St. entrance where contestants will be directed to “Taylor’s Guitar” for their first clue. Plus, Swifties can pick up Taylor Swift-themed sugar cookies from our Sugar & Iced vendor while supplies last. A Taylor-Made Christmas is only available while she’s in town; from November 13 to November 24. For more information, visit https://taylor.thedistillerywintervillage.com.

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Santa’s Village – Located inside the cozy Soulpepper Theater atrium, Santa’s Village offers kids a warm place to meet Santa and enjoy a hot chocolate of New York City’s famous Color of chocolate. Be sure to check out Santa’s schedule before you plan your trip.

North Pole Post – Kids can write their letters to Santa and post them in a five-foot-tall British-style mailbox, sealing their place on the “nice” list. Letters must be posted to the North Pole by December 6 at the latest to receive a reply from Santa before Christmas.

Eataly Holiday Market – Located on the lower level of Got Style at 21 Trinity St., Eataly is opening its holiday market for the first time in The Distillery Winter Village. Discover gifts for everyone on your list with panettoni and pandori (Italian holiday cookies), gift boxes and Eataly favorites. For a sweet treat, you can enjoy cannoli in tubes to order. Eataly’s Holiday Market will be open Sunday through Thursday from 10:00 a.m. to 9:00 p.m. and Friday through Saturday from 10:00 a.m. to 10:00 p.m.

Holiday Portrait Studio (for pets and families) – Capture a perfect holiday memory with professional keepsake photos from our new supplier, Pawpin’ click. Perfect for pets, couples, families and friends! Pre-order and welcome. Book your session here.

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Naughty or Nice Bar – Keeping everyone warm and cozy this year, the 45-foot heated tent offers festive cocktails like mulled wine and hot sangria and food vendors under a stunning new holiday-themed decor.

Carolers and singing sheep – join us McGregor Carollers as they perform traditional holiday favorites. The lyrics will be projected onto the Spirit of York wall for everyone to sing along to. And don’t miss out The alpine happy choir of sheep (a singing sheep quartet performing in English and French) as they scurry around the venue on Sunday afternoons bringing smiles to everyone’s faces.

New Holiday Photo Ops – Take your photo in a red, vintage Santa sleigh – complete with bells and eight reindeer, or step into a Northern Canada-inspired winter wonderland with light projections simulating the Aurora Borealis.

The VISIT FLORIDA The activation area will be located in the Archeo courtyard just inside the north gate entrance, featuring Florida-inspired food and custom cocktails and mocktails. This holiday-inspired experience will provide warm and southern holiday vibes.

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Please see complete program guide for The 2024 Distillery Winter Village for more information, including details on the outdoor New Year’s Eve event, hosted by Devo Brown of Breakfast Television and DJ Clymaxxx of KiSS 92.5.

Ticket information
Visitors can choose from four ticket levels to best suit their needs, ranging from $15 – $39.50 (no increase from last year): General Admission, Flex, Express and a Combo Ticket with the Illuminarium’s Winterland show.

The profits from opening night ticket sales benefited three local charity partners: Anishnawbe Health Foundation, Soulpepper Theatreand Toronto Star Santa Claus Fund.

Tickets are required Thursday through Sunday after 16.00 and daily from 16 – 31 December after 4 p.m. All other times there is free entry. Children aged nine and under are always admitted free.

For ticket and event information, visit www.TheDistilleryWinterVillage.com.

Pictures can be found in this Google Drive folder.

About The Distillery Historic District
The Distillery Historic District opened in 2003 and today is widely regarded as Canada’s premier arts, culture and entertainment destination. It is a National Historic Site, originally founded in 1832, filled with creativity and creative people who can inspire dreams and help them come true. The 13-hectare walking district is a dramatic fusion of old and new. An inspired blend of the largest collection of Victorian industrial architecture in North America and stunning 21st century design and creativity. The result is an internationally recognized village of 85+ unique shops, boutiques, galleries, studios, restaurants, cafes, theaters and more, which was named one of the coolest shopping districts around the world by The Guardian. Visit www.thedistillerydistrict.com for more information.

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For further details, photos or to arrange an interview, please contact:

Attached files

• The Distillery Winter Village in Toronto, Canada
• The Distillery Winter Village in Toronto, Canada

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