It’s In The Game: Madden NFL – Official Trailer

It’s one of the greatest video games of all time, a groundbreaking brand that became a worldwide phenomenon that spanned generations—but it almost never happened. Watch the It’s In The Game: Madden NFL trailer for this upcoming four-part docu-series chronicling the rise of the Madden NFL video game franchise. It’s in the Game: Madden NFL premieres on Prime Video on November 26, 2024.

It’s in the Game: Madden NFL reveals the untold story of Madden NFL, from its archaic 8-bit origins to its success as an annual must-have – against all odds. For the first time ever, EA SPORTS is opening up their vault of rare and never-before-seen footage, while allowing cameras to follow along as the team completes the next generation of the game. What started as an unlikely pairing between a computer whiz and a soccer legend ignited a revolution and unleashed a seismic collision between the worlds of jocks and geeks. They should have failed. Instead, their game changed the game – and our culture too.

Presented by Prime Video and A+E Factual Studios Group, It’s in the Game: Madden NFL is produced by A+E Factual Studios Group, SMAC Productions, Misher Films and MTP. The series is executive produced by Kevin Misher and Andy Berman of Misher Films; Michael Strahan, Constance Schwartz-Morini and FredAnthony Smith of SMAC Entertainment; Mike Tollin of MTP; Sandy Montag of The Montag Group; Steve Ascher, Kristy Sabat and Jessica Conway of A+E Factual Studios; Daryl Holt, Seann Graddy and Julie Foster of EA SPORTS; and Nathan Caswell, Jeremiah Zagar and Jeremy Yaches of Public Record. Caswell and Zagar served as directors.